Articles & Thinking · 2026

Articles & Thinking.

Use cases, experiments, and thought leadership on digital commerce, AI, and building things commercially.

Building a Website with AI

How I used Claude Design and Claude Code to build a real commercial portfolio site — and what that workflow actually looks like.

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What I Learned Testing AI Systems for Real Work

Routing work across Claude, ChatGPT, and Gemini — and what the Google AI Fundamentals course revealed about testing AI systems with real workloads.

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More in progress.

More articles in progress — on ecommerce, platform builds, and leading digital teams commercially.